Hojicha
A type of Japanese green tea that is distinct due to its unique roasting process. The roasting gives it a reddish-brown color and a toasty, slightly caramel-like flavor, with reduced caffeine content,
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-05; now at 98% of peak
Last 24 months
What to build with it
Monthly searches: 301,000 · 90-day growth: -0.7% · 12-month growth: +50.7%
The history spans 181 months; current interest is 98% of the historical peak.
Mine the negative reviews around "Hojicha" first: fix the three biggest complaints and use them as your product-page selling points.
Search peaks in October, so stock up and launch about 2 months ahead.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 301,000 |
| 90-day growth | -0.7% |
| 12-month growth | +50.7% |
| Listed for | 46 months |
| Carrier | Physical product |
| Form | Consumer app |
| Opportunity type | Scaled |
| Stage | Long-term growth |
| Window | Competitive |
| Seasonality | 44% |
| Volatility | 8% |
Seasonality
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Score breakdown
Opportunity score：70.8 / 100
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Frequently asked questions
What is the monthly search volume for Hojicha
About 301,000 searches per month (estimate); -0.7% over the last 90 days.
Is Hojicha better for a website or a product
It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data