About Us
TrendSift is a search trend toolkit for Chinese users: Google Trends 里正在上涨的搜索需求筛出来, 再按做站、选品、投放三件事分别给出可比的判断依据。
What problem does this station solve
做独立站、跨境电商、广告投放或内容的人,几乎都会看 Google Trends。但它默认的「热搜榜」回答的是「今天发生了什么」, 而选词、选品、排内容计划需要的是「接下来半年什么会更好卖」。这两件事的判断方式完全不同: 前者看瞬时爆发,后者看趋势能不能持续、有没有季节性、竞争者是否已经进场。
TrendSift 只做后一件事。榜单里不放新闻事件,只收搜索量持续上升的产品、品类、服务与工具; 每条话题都附一条长周期月度曲线,增速、季节性、波动幅度、是否已经过峰,都是从曲线算出来的, 而不是凭感觉标注。你还可以自己选观察窗口——近 1、3、6、12、24 个月——只看这段时间里确实在涨的词。
Why is it "trend + carrier" two-stage
同一个词,做成网站和做成实物,可行性可能完全相反。例如一个搜索量不大但意图明确的工具词, 适合做 SaaS;一个搜索量大、社媒讨论热、有明显季节性的品类,适合选品备货。 如果把两者混在一张榜里排序,结果一定是谁都不准。所以本站的第一步不是筛词,而是让你先回答 「我想做什么」——网站 / APP / SaaS,还是实体产品——再按对应的评分口径出结果。
How did the data come from?
This site does not produce data, nor does it claim to own search data. Google Trends—— 也就是 Google 官方公开的搜索趋势指数,反映的是某个词在一段时间里被搜得多还是少。 Google Trends 本身只给相对热度(0~100 的指数),页面上的月搜索量绝对值,是按关键词工具的通用口径 在这份相对热度上换算出来的estimate, is not the official figures.
On top of that, all of the derived measures-window gains, seasonal intensity, volatility, true or false bursts, scores of all kinds-are the results of the site's own calculations based on historical curves.
Complete calibre, update frequency, and known deviations are written in the same document: Data Description (source.txt)。
We insist on a few
- Do not sell the list, do not accept the ranking.Rankings are determined only by data and rules, there is no paid top, and there is no "cooperation position."
- Label uncertainty.Estimates are estimates, extrapolations are extrapolations; data that is not available (such as advertising bids) is left blank rather than filled in with a number.
- No promises of revenue.This site provides preliminary screening clues, not commercial conclusions. Any claim that "you can definitely make money by doing this" is not credible, and we do not say so.
- Do not pretend to be official.This site is an independent third-party tool and has no affiliation, agency or endorsement relationship with Google;Google Trends is a service and trademark of Google LLC, and this site only quotes its search popularity index according to its public caliber.
- Do not collect accounts.No login is required for the entire site; your favorite words in My List only exist in your own browser.
Who's using it?
- Independent webmaster and SEO:Find long-tailed demand with traffic space and determine whether a word is stable demand or event-driven.
- Cross-border e-commerce sellers:Seasonally stock up 2 to 3 months in advance and avoid fully developed tracks.
- Advertising and content team:See which platform the social media discussion of a certain demand focuses on, and then decide the material form and focus.
- Product and entrepreneurial team:Use the search curve to verify that demand is really growing before project initiation.
How to maintain the site
本站目前完全免费,不设会员、不卖报告、不接问卷。服务器与数据维护的成本, 计划通过页面上的展示广告覆盖(广告位不参与内容排序,也不会影响你看到的榜单结果)。 如果你不希望被个性化广告追踪,可以在浏览器或 Google Ad Settings Close the personalized advertising, see specific instructionsprivacy policy。
What to do if I find an error
数据类站点一定会有错判:载体分类靠规则推断,少数带产品名的实物词可能被分到线上; 短周期的波动也可能被误读成趋势。看到明显不合理的条目,欢迎把关键词和你的判断发给我们, 核实后会修正规则或加注说明。联系方式见Contact us。