TrendSift Google Trends rising searches · products / sites / ads
Keyword detail

Open banking

Financial services term that refers to the use of open APIs (Application Programming Interfaces) enabling third-party developers to build applications and services around financial institutions.

Long-term growth Competitive
50KMonthly searches
-32.9%90-day growth
+136.4%12-month growth
LinkedInMain platform

History

201520202025

Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-05; now at 68% of peak

Last 24 months

What to build with it

Monthly searches: 49,500 · 90-day growth: -32.9% · 12-month growth: +136.4%

The history spans 181 months; current interest is 68% of the historical peak.

Take one "Open banking" core and skin it for three industries, sell annual licences, and triple the price per account.

The wave is receding (-33% in 90 days); build content that keeps earning from search instead of betting on the spike.

Metric

MetricValue
Estimated monthly searches49,500
90-day growth-32.9%
12-month growth+136.4%
Listed for68 months
CarrierWebsite / App / SaaS
FormSaaS / B2B tool
Opportunity typeFlat
StageLong-term growth
WindowCompetitive
Seasonality39%
Volatility13%

Seasonality

Jan
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Channel mix

LinkedIn25K
Facebook5K
YouTube5K
Instagram2K
Reddit1K
Pinterest273
X264
TikTok115

Social mentions by channel. The leading one is usually the cheapest place to start.

Score breakdown

Growth10030%
Scale10030%
Stability10018%
Freshness012%
Coverage8510%

Opportunity score:69.2 / 100

Related opportunities

Frequently asked questions

What is the monthly search volume for Open banking

About 49,500 searches per month (estimate); -32.9% over the last 90 days.

Is Open banking better for a website or a product

It mainly comes down to the carrier and the form. Digital product: delivered online, so acquisition cost and monetisation matter most.

Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data