botanicals
Vegan organic skincare company. It sells a range of natural and cruelty-free products for the face, hands and feet.
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-04; now at 53% of peak
Last 24 months
What to build with it
Monthly searches: 673,000 · 90-day growth: -43.9% · 12-month growth: +84.4%
The history spans 181 months; current interest is 53% of the historical peak.
Build a focused store for "botanicals" that sells only this category, with comparison pages to catch long-tail search — not a general store.
Down 44% in 90 days: do not stock up on this trend, test with a small batch.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 673,000 |
| 90-day growth | -43.9% |
| 12-month growth | +84.4% |
| Listed for | 76 months |
| Carrier | Physical product |
| Form | Consumer app |
| Opportunity type | Crowded |
| Stage | Steady |
| Window | Competitive |
| Seasonality | 30% |
| Volatility | 17% |
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Score breakdown
Opportunity score：33.2 / 100
Related opportunities
- shea61K · +34.4%
- Pumpkin seed oil246K · +114.8%
- Augustinus Bader74K · +64.9%
- Micellar shampoo4K · +72.7%
- Amla Powder91K · +32.3%
- Apple Watch7.5M · +18.1%
- culvers6.1M · +27.3%
- nos5M · +5.1%
Frequently asked questions
What is the monthly search volume for botanicals
About 673,000 searches per month (estimate); -43.9% over the last 90 days.
Is botanicals better for a website or a product
It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data