Cazoo
British online car retailer based in London, England, specializing in the sale of used cars. Founded in 2018 by Alex Chesterman, the company aimed to simplify the car-buying process by offering a fully online experience,
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2022-08; now at 14% of peak
Last 24 months
What to build with it
Monthly searches: 165,000 · 90-day growth: -4.2% · 12-month growth: +42.7%
The history spans 181 months; current interest is 14% of the historical peak.
Treat "Cazoo" as a market signal: read its pricing page and bad reviews, find the scenario it ignores, and ship a cheaper or narrower version.
There is no obvious timing window, so you can take your time — but prove someone will pay first.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 165,000 |
| 90-day growth | -4.2% |
| 12-month growth | +42.7% |
| Listed for | 62 months |
| Carrier | Physical product |
| Form | Content site / database |
| Opportunity type | Brand name |
| Stage | Past peak |
| Window | Competitive |
| Seasonality | 39% |
| Volatility | 10% |
Seasonality
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Related opportunities
- Partify18K · +43%
- vroom74K · +26.2%
- carget4K · +2.9%
- Tire Discounters246K · +2.5%
- YesWelder22K · +41.3%
- Vinted30.4M · +21.1%
- culvers6.1M · +27.3%
- Myinstants6.1M · +103%
Frequently asked questions
What is the monthly search volume for Cazoo
About 165,000 searches per month (estimate); -4.2% over the last 90 days.
Is Cazoo better for a website or a product
It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data