Garmin Instinct
This rugged outdoor watch is known for its durability and functionality. It comes equipped with GPS, Glonass, and Galileo for navigation, a heart rate monitor for health tracking, and a 3-axis compass. Built to the U.S.
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-04; now at 65% of peak
Last 24 months
What to build with it
Monthly searches: 90,500 · 90-day growth: -28.6% · 12-month growth: +40.9%
The history spans 181 months; current interest is 65% of the historical peak.
Treat "Garmin Instinct" as a market signal: read its pricing page and bad reviews, find the scenario it ignores, and ship a cheaper or narrower version.
The wave is receding (-29% in 90 days); build content that keeps earning from search instead of betting on the spike.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 90,500 |
| 90-day growth | -28.6% |
| 12-month growth | +40.9% |
| Listed for | 60 months |
| Carrier | Website / App / SaaS |
| Form | Consumer app |
| Opportunity type | Flat |
| Stage | Emerging |
| Window | Competitive |
| Seasonality | 28% |
| Volatility | 18% |
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Score breakdown
Opportunity score:63.9 / 100
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Frequently asked questions
What is the monthly search volume for Garmin Instinct
About 90,500 searches per month (estimate); -28.6% over the last 90 days.
Is Garmin Instinct better for a website or a product
It mainly comes down to the carrier and the form. Digital product: delivered online, so acquisition cost and monetisation matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data