Sensodyne
Toothpaste brand formulated for individuals with sensitive teeth, aiming to relieve and protect against tooth sensitivity.
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-04; now at 76% of peak
Last 24 months
What to build with it
Monthly searches: 368,000 · 90-day growth: -16.9% · 12-month growth: +35.4%
The history spans 181 months; current interest is 76% of the historical peak.
Source the same product as "Sensodyne" from a factory and white-label it: test 3 SKUs first and validate with real footage on TikTok.
Down 17% in 90 days: do not stock up on this trend, test with a small batch.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 368,000 |
| 90-day growth | -16.9% |
| 12-month growth | +35.4% |
| Listed for | 76 months |
| Carrier | Physical product |
| Form | Consumer app |
| Opportunity type | Scaled |
| Stage | Steady |
| Window | Competitive |
| Seasonality | 20% |
| Volatility | 8% |
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Score breakdown
Opportunity score:45.2 / 100
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Frequently asked questions
What is the monthly search volume for Sensodyne
About 368,000 searches per month (estimate); -16.9% over the last 90 days.
Is Sensodyne better for a website or a product
It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data