shoyu
Japanese soy sauce made from soybeans, wheat, salt, and a fermenting agent. It comes in two main types: koikuchi (dark soy sauce) and usukuchi (light soy sauce), and is used in various dishes such as sushi, sashimi, soups, and marinades.
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-02; now at 69% of peak
Last 24 months
What to build with it
Monthly searches: 110,000 · 90-day growth: +31% · 12-month growth: +74.9%
The history spans 181 months; current interest is 69% of the historical peak.
Mine the negative reviews around "shoyu" first: fix the three biggest complaints and use them as your product-page selling points.
There is no obvious timing window, so you can take your time — but prove someone will pay first.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 110,000 |
| 90-day growth | +31% |
| 12-month growth | +74.9% |
| Listed for | 67 months |
| Carrier | Physical product |
| Form | Content site / database |
| Opportunity type | Scaled |
| Stage | Steady |
| Window | Competitive |
| Seasonality | 24% |
| Volatility | 26% |
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
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Frequently asked questions
What is the monthly search volume for shoyu
About 110,000 searches per month (estimate); +31% over the last 90 days.
Is shoyu better for a website or a product
It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data