The pudding
Digital publication that explains ideas debated in culture through visual essays created with data. The Pudding distinguishes itself by using data-driven storytelling to provide in-depth and visually engaging analyses on various cultural
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-02; now at 57% of peak
Last 24 months
What to build with it
Monthly searches: 14,800 · 90-day growth: -31.2% · 12-month growth: +82.2%
The history spans 181 months; current interest is 57% of the historical peak.
Write the buying guide for "The pudding" with affiliate links: no inventory, and you will know if there is volume before you hold stock.
Down 31% in 90 days: do not stock up on this trend, test with a small batch.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 14,800 |
| 90-day growth | -31.2% |
| 12-month growth | +82.2% |
| Listed for | 69 months |
| Carrier | Physical product |
| Form | Content site / database |
| Opportunity type | Flat |
| Stage | Steady |
| Window | Competitive |
| Seasonality | 54% |
| Volatility | 21% |
Seasonality
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Score breakdown
Opportunity score：56.7 / 100
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Frequently asked questions
What is the monthly search volume for The pudding
About 14,800 searches per month (estimate); -31.2% over the last 90 days.
Is The pudding better for a website or a product
It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data