TrendSift Google Trends rising searches · products / sites / ads
Keyword detail

adaptogen

Natural substances, typically herbs or roots, believed to help the body adapt to stress and exert a normalizing effect upon bodily processes.

Long-term growth Competitive
110KMonthly searches
-31.3%90-day growth
+54.2%12-month growth
InstagramMain platform

History

201520202025

Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-04; now at 60% of peak

Last 24 months

What to build with it

Monthly searches: 110,000 · 90-day growth: -31.3% · 12-month growth: +54.2%

The history spans 181 months; current interest is 60% of the historical peak.

"adaptogen" works as a kit-and-refill business: the device brings people in, the consumables bring them back.

Down 31% in 90 days: do not stock up on this trend, test with a small batch.

Metric

MetricValue
Estimated monthly searches110,000
90-day growth-31.3%
12-month growth+54.2%
Listed for76 months
CarrierPhysical product
FormConsumer app
Opportunity typeScaled
StageLong-term growth
WindowCompetitive
Seasonality34%
Volatility17%

Channel mix

Instagram14K
Facebook6K
TikTok4K
YouTube2K
Pinterest1K
Reddit542
LinkedIn311
X1

Social mentions by channel. The leading one is usually the cheapest place to start.

Score breakdown

Growth8730%
Scale9730%
Stability9718%
Freshness012%
Coverage8510%

Opportunity score:64.8 / 100

Related opportunities

Frequently asked questions

What is the monthly search volume for adaptogen

About 110,000 searches per month (estimate); -31.3% over the last 90 days.

Is adaptogen better for a website or a product

It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.

Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data