furikake
Japanese seasoning mix typically used to sprinkle on rice and other dishes, known for its umami flavor. It often includes dried fish, sesame seeds, chopped seaweed, sugar, salt, and MSG,
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-01; now at 91% of peak
Last 24 months
What to build with it
Monthly searches: 368,000 · 90-day growth: -3.9% · 12-month growth: +10.1%
The history spans 181 months; current interest is 91% of the historical peak.
Source the same product as "furikake" from a factory and white-label it: test 3 SKUs first and validate with real footage on TikTok.
Ship the smallest version, validate with real search traffic, then decide whether to add features.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 368,000 |
| 90-day growth | -3.9% |
| 12-month growth | +10.1% |
| Listed for | 45 months |
| Carrier | Physical product |
| Form | Content site / database |
| Opportunity type | Scaled |
| Stage | Long-term growth |
| Window | Competitive |
| Seasonality | 16% |
| Volatility | 5% |
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Score breakdown
Opportunity score：58.7 / 100
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Frequently asked questions
What is the monthly search volume for furikake
About 368,000 searches per month (estimate); -3.9% over the last 90 days.
Is furikake better for a website or a product
It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data