TrendSift Google Trends rising searches · products / sites / ads
Keyword detail

Kojic acid scrub

A skincare product that contains kojic acid, derived from fungi or fermented rice wine, aimed at improving skin tone. Kojic acid inhibits the enzyme tyrosinase, which is responsible for melanin production,

Steady Competitive
2KMonthly searches
-25.9%90-day growth
+63.4%12-month growth
InstagramMain platform

History

201520202025

Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-04; now at 62% of peak

Last 24 months

What to build with it

Monthly searches: 1,600 · 90-day growth: -25.9% · 12-month growth: +63.4%

The history spans 181 months; current interest is 62% of the historical peak.

Source the same product as "Kojic acid scrub" from a factory and white-label it: test 3 SKUs first and validate with real footage on TikTok.

Down 26% in 90 days: do not stock up on this trend, test with a small batch.

Metric

MetricValue
Estimated monthly searches1,600
90-day growth-25.9%
12-month growth+63.4%
Listed for37 months
CarrierPhysical product
FormConsumer app
Opportunity typeFlat
StageSteady
WindowCompetitive
Seasonality26%
Volatility16%

Channel mix

Instagram213
TikTok135
Facebook90
YouTube10
Pinterest5

Social mentions by channel. The leading one is usually the cheapest place to start.

Score breakdown

Growth9030%
Scale4730%
Stability9818%
Freshness1512%
Coverage8510%

Opportunity score:47 / 100

Related opportunities

Frequently asked questions

What is the monthly search volume for Kojic acid scrub

About 1,600 searches per month (estimate); -25.9% over the last 90 days.

Is Kojic acid scrub better for a website or a product

It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.

Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data