Staycation
A staycation is a vacation spent at home or nearby rather than traveling to a distant destination. It typically involves engaging in leisure activities that are accessible locally, such as visiting local attractions, dining out,
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2021-07; now at 63% of peak
Last 24 months
What to build with it
Monthly searches: 368,000 · 90-day growth: -15.4% · 12-month growth: +31.4%
The history spans 181 months; current interest is 63% of the historical peak.
Treat "Staycation" as a market signal: read its pricing page and bad reviews, find the scenario it ignores, and ship a cheaper or narrower version.
The wave is receding (-15% in 90 days); build content that keeps earning from search instead of betting on the spike.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 368,000 |
| 90-day growth | -15.4% |
| 12-month growth | +31.4% |
| Listed for | 90 months |
| Carrier | Website / App / SaaS |
| Form | Content site / database |
| Opportunity type | Scaled |
| Stage | Declining |
| Window | Competitive |
| Seasonality | 26% |
| Volatility | 12% |
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Score breakdown
Opportunity score：52.5 / 100
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Frequently asked questions
What is the monthly search volume for Staycation
About 368,000 searches per month (estimate); -15.4% over the last 90 days.
Is Staycation better for a website or a product
It mainly comes down to the carrier and the form. Digital product: delivered online, so acquisition cost and monetisation matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data