Bopis
An omnichannel retail strategy where customers purchase items online and pick them up at a physical store. This method, also known as click-and-collect or curbside pickup,
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2023-12; now at 82% of peak
Last 24 months
What to build with it
Monthly searches: 33,100 · 90-day growth: -2% · 12-month growth: +28.6%
The history spans 181 months; current interest is 82% of the historical peak.
Mine the negative reviews around "Bopis" first: fix the three biggest complaints and use them as your product-page selling points.
There is no obvious timing window, so you can take your time — but prove someone will pay first.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 33,100 |
| 90-day growth | -2% |
| 12-month growth | +28.6% |
| Listed for | 69 months |
| Carrier | Physical product |
| Form | Content site / database |
| Opportunity type | Flat |
| Stage | Steady |
| Window | Competitive |
| Seasonality | 22% |
| Volatility | 7% |
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Score breakdown
Opportunity score：66.7 / 100
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Frequently asked questions
What is the monthly search volume for Bopis
About 33,100 searches per month (estimate); -2% over the last 90 days.
Is Bopis better for a website or a product
It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data