Lip liner
Cosmetic product designed to outline and define the lips, providing a base for lipstick and preventing feathering. Available in various shades and forms, such as pencil, retractable, or liquid,
History
Covers 181 months, 2011-09 to 2026-09 · Peaked in 2026-04; now at 67% of peak
Last 24 months
What to build with it
Monthly searches: 246,000 · 90-day growth: -19.5% · 12-month growth: +44.1%
The history spans 181 months; current interest is 67% of the historical peak.
Source the same product as "Lip liner" from a factory and white-label it: test 3 SKUs first and validate with real footage on TikTok.
Down 19% in 90 days: do not stock up on this trend, test with a small batch.
Metric
| Metric | Value |
|---|---|
| Estimated monthly searches | 246,000 |
| 90-day growth | -19.5% |
| 12-month growth | +44.1% |
| Listed for | 18 months |
| Carrier | Physical product |
| Form | Content site / database |
| Opportunity type | Scaled |
| Stage | Long-term growth |
| Window | Heating up |
| Seasonality | 43% |
| Volatility | 12% |
Seasonality
Channel mix
Social mentions by channel. The leading one is usually the cheapest place to start.
Score breakdown
Opportunity score：64.1 / 100
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Frequently asked questions
What is the monthly search volume for Lip liner
About 246,000 searches per month (estimate); -19.5% over the last 90 days.
Is Lip liner better for a website or a product
It mainly comes down to the carrier and the form. Physical product: supply chain, seasonality and logistics matter most.
Search interest comes from Google Trends. Monthly volume is an estimate converted with standard keyword-tool methodology, while growth and scores are computed by us from the historical curve. About the data